Apple made several major announcements Wednesday including a completely refreshed line of iPods for the holiday season (and one more little thing).
- iPod shuffle $79. Color changes only including silver, green, blue, purple, and (PRODUCT) RED.
- iPod nano $149 for the 4GB silver only and $199 8GB available in silver, blue, green, black, and (PRODUCT) RED. The user interface has been updated to include more album artwork and Cover Flow. The display is brighter and a very high resolution. The nano is the most popular iPod and this design ensures that it will stay that way.
- iPod classic $249 for the 80GB and $349 for 160GB! The classic is available in The user interface was updated to be the same as the nano including Cover Flow. This iPod is smaller and now features an all-metal enclosure.
- iPod touch $299 for 8GB and $399 for 16GB. Why pay this much for an iPod that has only 8 or 16GB of memory? The key word here is touch. Think iPhone minus the phone. Multi-touch, Safari, YouTube, etc.
The iPod product line is looking very strong for this holiday season! So everyone is talking about these cool new iPods -- right? Well, a little bit.
The big news that has so many people whipped up is the price drop of the iPhone. $399 for the 8GB iPhone! WOW! What is there to be upset about? Who wouldn't like the new low price? Well, the answer to that is simple -- everyone who purchased the $399 iPhone for $599. Steve Jobs drafted a letter Thursday directed to all existing iPhone customers. In the letter he outlines a plan they are working on to provide $100 Apple store credit towards the purchase of any product at an Apple Retail Store or the Apple Online Store. The timing of this couldn't be any better for me because my iWork '08 trial is about to expire. Thank you Steve for making my purchasing decision a little easier!